Privacy Policy

1. Overview

This Privacy Policy explains how Results Theory, Inc. ("Results Theory," "we," "us," or "our") collects, uses, and shares information when you visit resultstheory.com (the "Site") or contact us about our consulting services. Results Theory, Inc. is a Pennsylvania corporation with its registered office at 4 Ogden Avenue, Swarthmore, PA 19081, and is the controller of the information described here.

Results Theory is a US business, our Site is directed to a US audience, and we handle information under US privacy law. We do not target or market the Site to individuals in the European Economic Area, the United Kingdom, or Switzerland, and this policy is not written to address the EU or UK GDPR.

2. Information we collect

We keep data collection to what we need to run the Site and respond to inquiries. Depending on how you interact with us, this may include:

• Information you provide. If you fill out a contact form, request information, subscribe to updates, or email us, we collect what you choose to share — typically your name, email address, company, and the contents of your message.
• Usage and device data. When you visit the Site, we automatically receive standard technical information such as your IP address, browser type, device and operating system, pages viewed, and referring page.
• Cookies and analytics. We use a small number of cookies and privacy-friendly analytics to understand how the Site is used. See Cookies and analytics below.

We do not intentionally collect sensitive personal information through the Site, and we ask that you not send us sensitive information (such as government identifiers or health information) through the contact form.

3. How we use information

We use the information we collect to:

• Respond to your inquiries and provide information about our services;
• Operate, maintain, and improve the Site;
• Send updates or communications you have requested, and let you opt out at any time;
• Protect the security and integrity of the Site and our business; and
• Comply with legal obligations and enforce our terms.

We do not sell your personal information, and we do not share it for cross-context behavioral advertising.

4. How we share information

We share information only in these limited circumstances:

• Service providers. With vendors who help us run the Site and our business — for example, website hosting, email, form handling, and analytics — and only to perform services for us.
• Legal and safety. When required by valid legal process, or where we believe disclosure is necessary to protect our rights, safety, or property, or that of others.
• Business transfers. In connection with a merger, acquisition, financing, or sale of assets, in which case information may be transferred as part of that transaction.

We do not share your information with advertisers or data brokers for their own purposes.

5. Cookies and analytics

The Site uses cookies and similar technologies for two purposes: (a) essential functions that make the Site work, and (b) basic, privacy-friendly analytics that help us understand aggregate usage, such as which pages are visited. We do not use cross-site advertising trackers. Most browsers let you refuse or delete cookies through their settings; some Site features may not function properly if you do.

6. How long we keep information

We keep information only as long as needed for the purposes described in this policy. Contact-form submissions and related correspondence are retained for as long as reasonably necessary to respond to and follow up on your inquiry and to keep a record of our communications. Analytics data is retained in aggregate or de-identified form. We may retain certain information longer where required by law. On request, we will delete information we hold about you where we are not required to keep it.

7. Your privacy rights

Subject to applicable law, you may ask us to access, correct, or delete the personal information we hold about you, and you may opt out of non-essential communications at any time. To make a request, contact us using the details below. We will verify your request against the information we already hold before acting on it.

California residents. Under the California Consumer Privacy Act (CCPA/CPRA), California residents have the right to know the categories and specific pieces of personal information we collect, to request deletion or correction of that information, and to not be discriminated against for exercising these rights. We do not sell or “share” personal information as those terms are defined under the CCPA/CPRA, so there is no “Do Not Sell or Share My Personal Information” action to take. You may use an authorized agent to submit a request on your behalf.

8. Security

We use reasonable administrative, technical, and physical safeguards designed to protect the information we collect. No website or method of transmission is completely secure, however, and we cannot guarantee absolute security.

9. Children's privacy

The Site is intended for a business audience and is not directed to children under 13, and we do not knowingly collect personal information from children. If you believe a child has provided us information, please contact us and we will delete it.

10. Third-party links

The Site may link to third-party websites or resources that we do not control. This policy does not apply to those sites, and we encourage you to review their privacy policies.

11. Changes to this policy

We may update this policy from time to time. The effective date at the top reflects the current version. Material changes will be posted on this page, and your continued use of the Site after an update means you accept the revised policy.

12. Contact us

If you have questions about this policy or want to exercise a privacy right, contact us at:

Results Theory, Inc.
Attn: Privacy
4 Ogden Avenue, Swarthmore, PA 19081
Email: hello@resultstheory.com